Writing Roadmap™

On-the-job writing is an easy journey with The Writing Roadmap. This is an easy-to-follow, proven process for writing virtually any business message—memo, letter, report, or proposal. The Writing Roadmap is for any professional, at any level, in any industry. It works—easily and effectively. You'll write clear, concise documents that get your message to your reader and get your reader to respond.

And you won't be bored. You won't sit through nice-to-know but difficult-to-apply writing theories. You will learn practical, applicable techniques and you'll have a good time in the process. You'll learn the five critical C's of good writing—clarity, conciseness, coherence, credibility, and correctness. And you'll write more quickly and efficiently than ever before. Here's what we'll cover:

Preparing

  • Avoid “I forgot to say this,” and “I should have said that.”
  • Invest a little time up front to save a lot of time overall
  • Break writer's block—forever!
  • Analyze your reader so you write to that reader
  • Organize/sequence all points and details—before composing or drafting the message.

Drafting

  • Know the difference between drafting and writing
  • Transfer the message from your head to the computer screen
  • Get it down first—get it right later

Editing

  • Refine for content, tone flow, and organization
  • Achieve conciseness and clarity

Proofreading

  • Make fewer mistakes and correct those you do make
  • Learn proofreading shortcuts for when time is tight
  • Avoid five commonly made mistakes

*Includes critical skills for writing e-mail messages
**Can be customized to specific documents such as reports, performance reviews, etc.

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Check out this video and see Ronnie's powerful, informative, and entertaining work in action!
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